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EU Global

Time Horizons, Research Instruments, and the Art of Sampling

Date: 17th March, 2026 | Time: 16:30 – 18:00 CET | Location: Microsoft Teams

Execution is the Soul of Research.

A brilliant research philosophy and a solid strategy are only as good as the tools used to execute them. In this session, we reach the heart of the Research Onion. We move from high-level planning to the practical realities of fieldwork. Whether you are capturing a “snapshot” of a current business trend or tracking organizational change over years, the technical choices you make here will determine the validity of your final thesis.

What We Will Cover:

I. The Time Horizon: Choosing Your Window

II. The Data Toolkit: Primary vs. Secondary

III. Sampling: The “Who” and the “How Much”

The Executive Outcome:

Leave this session with the blueprints for your Research Instruments. You will transition from “planning to research” to having a concrete set of tools and a timeline that is ready for the field.

Who Should Attend?

Essential for EU Global scholars who are preparing to draft their methodology chapters or research proposals. If you are worried about how to design a survey or how many people you need to interview, this session is your practical guide.

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