Title 1

Executive Narratives: Exploring Strategic Dilemmas in Green Energy Innovation Adoption across Industrial Enterprises

Methodology 

Case-based Qualitative; In-depth interviews and thematic analysis

Description 

This study explores the lived experiences and decision-making dilemmas of senior managers and sustainability officers in industrial firms as they navigate the transition toward green energy innovation. Through semi-structured interviews and interpretative thematic analysis, the research captures how conflicting organisational priorities, regulatory uncertainty, and internal cultural inertia shape strategic choices. The insights will help formulate a grounded understanding of barriers and enablers that are often overlooked in quantitative studies.

Key References:

1. al-Rasheed, H. (2024). Green Innovation in Energy-Intensive Industries: Adopting Renewable Energy Technologies. Green Environmental Technology, 1(1), 89-99.
2. Solangi, Y. A., Alyamani, R., & Magazzino, C. (2024). Assessing the drivers and solutions of green innovation influencing the adoption of renewable energy technologies. Heliyon, 10(9).
3. Bibi, S., Khan, A., Fubing, X., Jianfeng, H., & Hussain, S. (2024). Integrating digitalization, environmental innovations, and green energy supply to ensure green production in China's textile and fashion industry: environmental policy and laws optimisation perspective. Environment, Development and Sustainability, 1-41.

Title 2

Determinants of Green Energy Innovation Adoption in Manufacturing Firms: An Empirical Assessment Using Structural Equation Modelling

Methodology 

Quantitative; Survey and SEM

Description 

This study investigates the factors influencing the adoption of green energy innovations among mid- to large-scale manufacturing firms. Drawing on the Technology-Organisation-Environment (TOE) framework and extending it with environmental dynamism and perceived regulatory support, the research uses SEM to analyse relationships among constructs such as innovation readiness, cost-benefit perception, top management commitment, and external stakeholder pressure. The study provides a robust model for predicting green innovation uptake in the industrial sector.

Key References:

1. Shahzad, M., Qu, Y., Rehman, S. U., & Zafar, A. U. (2022). Adoption of green innovation technology to accelerate sustainable development among manufacturing industry. Journal of Innovation & Knowledge, 7(4), 100231.
2. Ullah, S., Khan, F. U., & Ahmad, N. (2022). Promoting sustainability through green innovation adoption: a case of manufacturing industry. Environmental Science and Pollution Research, 29(14), 21119-21139.
3. Zhang, D., & Kong, Q. (2022). Green energy transition and sustainable development of energy firms: An assessment of renewable energy policy. Energy Economics, 111, 106060.

Title 3

From Intent to Impact: A Mixed Methods Study on How Organisational Culture Shapes the Success of Green Energy Innovation Initiatives

Methodology 

Explanatory Sequential Mixed Methods; Survey followed by focus groups

Description 

This research begins with a large-scale quantitative survey to assess the influence of organisational culture (measured using Denison's model) on green innovation performance, analysed via SEM. The second phase involves focus groups with employees and mid-level managers from firms with high and low innovation success to uncover the contextual nuances and social dynamics that quantitative data alone cannot reveal. This integrative approach provides both generalisable patterns and deep contextual insights to guide sustainability strategy in organisations.

Key References:

1. Nassani, A. A., Javed, A., Radulescu, M., Yousaf, Z., Secara, C. G., & Tolea, C. (2022). Achieving green innovation in energy industry through social networks, green dynamic capabilities, and green organisational culture. Energies, 15(16), 5925.
2. Arokiasamy, L., Poon, W. C., Fujikawa, T., Murwaiti, A., & Tariq, Z. Unveiling the Nexus: Sustainable Performance, Green Organisational Culture, Carbon Emissions Through Green Innovation: A Preliminary Review. Green Organisational Culture, Carbon Emissions Through Green Innovation: A Preliminary Review.
3. Walton, S., Zhang, A., & O'Kane, C. (2020). Energy eco‐innovations for sustainable development: Exploring organisational strategic capabilities through an energy cultures framework. Business Strategy and the Environment, 29(3), 812-826.

Title 4

Exploring Sustainability Mindsets: A Case-Based Exploration of Managerial Narratives in Energy-Intensive Industries

Methodology 

Case study using semi-structured in-depth interviews and thematic analysis

Description 

This study aims to explore how mid-to-senior level managers in energy-intensive industries conceptualise and interpret sustainable business practices in the context of corporate performance and regulatory demands. The research will employ narrative inquiry and thematic coding to uncover patterns in sustainability reasoning, ethical trade-offs, and long-term planning. Ideal for professionals with access to decision-makers and organisational documents.

Key References:

1. al-Rasheed, H. (2024). Green Innovation in Energy-Intensive Industries: Adopting Renewable Energy Technologies. Green Environmental Technology, 1(1), 89-99.
2. Schönsleben, P., Vodicka, M., Bunse, K., & Ernst, F. O. (2010). The changing concept of sustainability and economic opportunities for energy-intensive industries. CIRP Annals, 59(1), 477-480.
3. Branca, T. A., Fornai, B., Colla, V., Pistelli, M. I., Faraci, E. L., Cirilli, F., & Schröder, A. J. (2022). Skills demand in energy intensive industries targeting industrial symbiosis and energy efficiency. Sustainability, 14(23), 15615.

Title 5

Modelling the Drivers of Strategic Green Innovation: An Empirical Study of Manufacturing Firms Transitioning to Net-Zero Goals

Methodology 

Quantitative research using a structured questionnaire and Structural Equation Modelling (SEM)

Description 

This research investigates the relationships among leadership commitment, stakeholder pressure, technological readiness, and green innovation outcomes in manufacturing sectors aiming for net-zero emissions. The model will test direct and mediating effects, enabling empirical validation of strategic enablers of sustainability. The study is designed for professionals who can distribute surveys within industry networks or company units.

Key References:

1. Tang, W., Mai, L., & Li, M. (2023). Green innovation and resource efficiency to meet net-zero emission. Resources Policy, 86, 104231.
2. Yadav, S., Samadhiya, A., Kumar, A., Majumdar, A., Garza-Reyes, J. A., & Luthra, S. (2023). Achieving the sustainable development goals through net zero emissions: Innovation-driven strategies for transitioning from incremental to radical lean, green and digital technologies. Resources, Conservation and Recycling, 197, 107094.
3. Mehmood, K., Kautish, P., Mangla, S. K., Ali, A., & Kazancoglu, Y. (2024). Navigating a net‐zero economy future: Antecedents and consequences of net‐zero economy‐based green innovation. Business Strategy and the Environment, 33(5), 4175-4197.

Title 6

Sustainability Beyond Compliance: Integrating Organisational Culture and Performance Metrics in Green Business Transitions

Methodology 

Sequential explanatory mixed methods - quantitative survey followed by qualitative focus groups

Description 

The study begins with a quantitative phase using SEM to test the impact of organisational culture, regulatory awareness, and environmental KPIs on sustainable practice adoption. This is followed by focus group discussions with sustainability officers and line managers to interpret the quantitative findings. The approach is suited for professionals who can access both survey respondents and small discussion panels within their organisations.

Key References:

1. Dreichuk, M., & Sytnyk, Y. (2024). Creating a Sustainable Corporate Culture in The Context of Green and Digital Economy. Green, Blue and Digital Economy Journal, 1(1), 16-21.
2. Muralidhar, L. B., Shilpa, R., Rahul, V., Sathyanarayana, N., & Fathima, Y. (2025). Sustainable Organisational Cultures Basing Green Management Innovation and Leadership Transformation. In Green Management Approaches to Organizational Behaviour (pp. 1-26). IGI Global Scientific Publishing.
3. Caprar, D. V., & Neville, B. A. (2012). "Norming" and "conforming": Integrating cultural and institutional explanations for sustainability adoption in business. Journal of Business Ethics, 110, 231-245.

Title 7

Unveiling the Invisible: A Case-Based Exploration of Organisational Decision-Making in Post-EIA Compliance within Manufacturing Firms

Methodology 

Case-based qualitative research using semi-structured interviews and in-depth observations across 3-5 manufacturing firms.

Description 

This study explores how manufacturing companies interpret and implement recommendations from Environmental Impact Assessments post-approval. The focus is on uncovering the organisational dynamics, leadership priorities, and stakeholder dialogues that shape post-EIA behaviour. Data will be collected from sustainability officers, plant managers, and environmental consultants through interviews and focus groups, providing rich narrative insight into the organisational realities beyond regulatory checklists.

Key References:

1. Kilajian, A., & Chareonsudjai, P. (2021). Conflict resolution and community engagement in post-audit EIA environmental management: lessons learned from a mining community in Thailand. Environmental Challenges, 5, 100253.
2. Getu, M. (2013). Defiance of environmental governance: environmental impact assessment in Ethiopian floriculture industry. Journal of Environmental Research and Management, 4(4), 219-229.
3. Clarke, B. D., & Vu, C. C. (2021). EIA effectiveness in Vietnam: key stakeholder perceptions. Heliyon, 7(2).

Title 8

Modelling the Drivers of Proactive Environmental Behaviour in High-Impact Industries: An Empirical Study of EIA-Informed Practices

Methodology 

Quantitative survey research with data analysed using Structural Equation Modelling (SEM).

Description 

This research quantitatively investigates the key organisational, regulatory, and cognitive factors that drive firms to go beyond the minimum EIA compliance standards. Using a structured questionnaire distributed to environmental managers and compliance officers in high-impact sectors (e.g., chemical, construction, mining), the study models constructs such as regulatory pressure, environmental awareness, perceived stakeholder value, and organisational culture to understand their influence on proactive environmental behaviours post-EIA.

Key References:

1. Rafiq, M., & Xiuqing, D. (2025). Green inclusive leadership at the helm: pro-environmental behaviour and environmental strategy in steering environmental performance. Leadership & Organization Development Journal.
2. Wibisono, R. D., & Salim, S. (2025). EMPLOYEE PRO-ENVIRONMENTAL BEHAVIOR: A BIBLIOMETRIC REVIEW FROM 2000-2024. Jurnal Impresi Indonesia, 4(3), 1186-1198.
3. Do, B., & Nguyen, N. (2020). The links between proactive environmental strategy, competitive advantages and firm performance: An empirical study in Vietnam. Sustainability, 12(12), 4962.

Title 9

Bridging the Gap Between Compliance and Commitment: A Mixed Methods Study of EIA Effectiveness in Industrial Ecosystems

Methodology 

Sequential explanatory mixed methods - initial quantitative phase with SEM followed by qualitative case interviews.

Description 

This study evaluates the effectiveness of EIAs in promoting sustainable practices within industrial ecosystems. The first phase employs a structured survey to assess constructs such as perceived EIA utility, organisational learning, and operational impact, analysed using SEM. The second phase follows up with interviews from selected high and low performers (based on quantitative scores) to explore contextual insights behind compliance behaviour. The integration of results provides a holistic view of where and why EIAs succeed or fail in practice.

Key References:

1. Zhao, Y., Li, X., Mo, H., Zhan, L., Yao, Y., Li, Y., & Li, H. (2023). How does the environmental impact assessment (EIA) process affect environmental performance? Unveiling EIA effectiveness in China: A practical application within the thermal power industry. Environmental Impact Assessment Review, 101, 107120.
2. Zhao, Y., Li, X., Mo, H., Zhan, L., Yao, Y., Li, Y., & Li, H. (2023). How does the environmental impact assessment (EIA) process affect environmental performance? Unveiling EIA effectiveness in China: A practical application within the thermal power industry. Environmental Impact Assessment Review, 101, 107120.
3. Aung, T. S., Fischer, T. B., & Shengji, L. (2020). Evaluating environmental impact assessment (EIA) in the countries along the belt and road initiatives: System effectiveness and the compatibility with the Chinese EIA. Environmental Impact Assessment Review, 81, 106361.

Title 10

Interpreting the Green Promise: A Case-Based Inquiry into CSR Narratives of Energy-Intensive Industries

Methodology 

Qualitative - Multiple Case Study using in-depth semi-structured interviews and document analysis

Description 

This study explores how energy-intensive firms (e.g., cement, steel, oil & gas) frame and communicate their sustainability-oriented CSR practices to stakeholders. Using a case-based comparative design, it captures the narrative strategies used in CSR disclosures, investigates underlying motivations, and identifies patterns of alignment (or misalignment) between proclaimed environmental commitments and actual industry practices. Data will be collected through interviews with sustainability officers, CSR heads, and stakeholder representatives, supplemented by sustainability reports and website content analysis.

Key References:

1. Kasradze, M., Streimikiene, D., & Lauzadyte-Tutliene, A. (2023). Measuring the impact of corporate social responsibility in the energy sector. Environmental Science and Pollution Research, 30(51), 109973-110009.
2. Singh, S., & Agarwal, R. (2025, May). Greenwashing in Thermal Power Plants: Sustainable Identity or Illusion? In Sustainability in emerging economies-Integrating business excellence in management education (SEE-IBEME-2024) (pp. 16-42). Atlantis Press.
3. Barker, B., Ingersoll, L., & Teal, G. (2014). Understanding CSR culture and subcultures: Consensual and conflicting narratives. International Journal of Employment Studies, 22(2), 25-48.